Marco Aldany is a premium European salon brand that has expanded its franchise all over the world. Being a European based brand, growing its master franchise in Delhi and connecting with the Indian customers was quite challenging. After deep research, the Jai Veeru Team strategized a way to fuse European and Indian brand design that could capture the Indian audience without losing the authentic essence of the brand. Jai Veeru Creatives conducted online as well as printed media campaigns, along with social media creatives and posts, salon leaflets, menus, and salon graphics. With creative and extraordinary thinking, it accelerated immense popularity and brand growth in the newly-opened master franchise of Marco Aldany in the capital.